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Overwhelmed to Energized: How Alizon conquered her content marketing and booked her first cold client

From overwhelmed to energized: How Alison conquered her content marketing and booked her first cold client (client case study)

I’m so excited to tell you about my amazing client, Alison Behrens Braly (she/her), aka The Self Care Enthusiast. She’s a self care coach and she’s amazing at what she does.

When I met Alison, it was November of 2020, and the pandemic had dried up her client flow.

See, most of her clients had come from doing local IRL workshops. But with the ongoing lockdown, she needed to find a way to attract clients online.

She knew that meant content marketing, but she was super overwhelmed with everything she felt like she had to learn and implement all at the same time.

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Happy Transgender Day of Visibility!

Today is March 31st, 2021, which means it's the day the whole world celebrates the lives and contributions of transgender people everywhere!

As an openly genderfluid person, today I'm sending all of my love, support, and celebration to my transgender brothers and sisters in the LGBTQ+ community!

If you're cisgendered and/or not trans:
Here's some ideas and links I think might be helpful if you’re an ally and want to do the work today and everyday.

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3 Steps & 5 prompts to start your new biz blog (even if you're starting from scratch)

3 Key Steps (and 5 Prompts) To Starting Your New Business Blog

You want to start taking it up a notch with your marketing.

You’re ready to start a blog.

When you’re just starting your business’s blog, it can be a bit overwhelming to figure out where to start or what to write.

So in this post, I’m going to walk you through 3 key steps to get your business blog out of your head and onto the internet, including 5 prompts to get you rolling.

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