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Imagine sitting down to write a blog post and suddenly whipping up 1500 words in an hour without breaking a sweat (instead of being paralyzed by the blank page’s blinking cursor of doom).
Or knowing exactly how to structure your podcast episodes to create engaging, impactful content that creates transformation for your listeners and gets them emotionally engaged with your brand and offers.
Or even stepping off of the Instagram content hamster wheel, because you’ve got a library of long-form content supporting your audience and bringing in new leads to your business without needing to constantly stay on top of an algorithm.
That’s totally possible for you. And how do I know?
Because those are real-life results my clients have gotten once they mastered my long-form content recipes.
And with my Long-Form Content Recipes?
No more staring at the dreaded blinking cursor on your blank page when you sit down to create content, because you’ll have my long-form content recipes to help you kick-off the process.
Tired of the overwhelm and stuckness you feel about long-form content? Then I have just the thing for you!
The Long-Form Content Cookbook is an in-depth video course that gives you everything you need to know to create long-form content that impacts your audience and promotes your offers, while short-cutting around the overwhelm and perfectionism.
You’ll learn how to structure your long-form content to engage your audience, create transformation, and promote your offers in a non-manipulative way.
But most importantly, you’ll learn how to get past the overwhelm you feel, start to quiet the imposter syndrome gremlin in your mind, and finally create and publish high-value, high-impact long-form content that your audience will love.
👩🍳 What even is long-form content, and why should we create it?
👩🍳 3 ways we’re making long-form content creation harder for ourselves (and how I short-circuit them)
👩🍳 The 3 biggest mindset gremlins I see in my clients around creating long-form content… and how to handle them
👩🍳 The right way to structure your long-form content so people actually read/watch/listen to the whole thing (and then actually follow your CTA at the end!)
👩🍳 7 Long-Form Content Recipes for different types of content (you never have to start with a blank page again!)
👩🍳 How to actually get eyeballs on your long-form content (without using all your spoons)
I’m Claire, and I’m a content marketing strategist for neurodiverse online entrepreneurs. For the last 5 years, I’ve helped my clients and students conquer their content marketing in a way that works for their brains and fuels their energy (or at least doesn’t drain it too much!).
Now, I’ve bottled up everything I know about long-form content in this in-depth training so you too can create that library of awesome content that keeps working for you for months and years to come.
Your pass to The Long-Form Content Cookbook includes:
Join The Long-Form Content Cookbook and discover everything you need to create long-form content that your ideal audience will gobble up, without the overwhelm on your part.
Join The Long-Form Content Cookbook and discover everything you need to create long-form content that your ideal audience will gobble up, without the overwhelm on your part.
Hard no! You absolutely do not have to blog in order to create long-form leadership content.
Everything I teach about long-form content (including my 7 Long-Form Content Recipes) will work for blogging, podcasting, videos, going Live, or whatever other type of content creation you can come up with.
Each platform/content format has their pros and cons, but any of them can serve as your long-form leadership content in your content marketing ecosystem.
Yes! This is the perfect time to kick off on the right foot. You’ll know what it looks like to create strategic content that is evergreen, strategic, and how to format it in a way that will create results for your business.
This is kind of a yes and no type of answer.
If you’re totally super new and don’t even know what types of services you’re offering, you probably want to get some foundations down before you start worrying about content marketing.
If you are even semi-confident about your business’s niche/expertise, who you want to work with, and what their starting point or pain points are, then yes, I think this workshop would be great for you!
I firmly believe that creating long-form content consistently, and thinking about the types of things we’ll be thinking about to create our long-form content, can help you get clear on your business’s positioning, ideal audience, brand philosophies, qualities that set you apart from similar businesses, etc.
The video lessons add up to about 2 hours, so you should be able to complete the whole course in an afternoon if you wanted to!
As for implementing what you learn, creating long-form content consistently is a habit that builds over time, but creating a single piece of long-form content can take just a couple of hours! It might take a bit extra the first couple of times, but you’ll get faster and faster at it as you keep creating more and more content.
No, this course is entirely self-led.
Sometimes in the videos you'll see or hear me interacting with people like they're live in a chat. That's because this was originally recorded as a paid live training.
I won't be offering the training again live, but I may run future live rounds of the course with some extra support from me (if you sign up now, you'll automatically be invited to any future live rounds as well!)
If you go through the whole course, and you feel like you really haven’t learned anything new at all, shoot me an email within 14 days of signing up and I’ll refund your purchase.
Great! Shoot me an email at claire@clairepaniccia.com or DM me on Instagram @conqueryourcontent and let’s chat!